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Hello

Let me introduce myself...

With over a decade of creative leadership in the retail world, I’ve shaped customer-first product ranges, grown dynamic, high-performing teams, and steered bold, strategic visions. Blending instinct with insight, I bring a commercial mind and a collaborative spirit to every challenge. A natural problem-solver with a passion for sustainable materials and responsible manufacturing, I champion ideas that drive both purpose and profit.

SERVICES

My services are always tailored to fit your unique business or project needs. Whether you're part of a well-established brand with a loyal customer base or have just an initial spark of an idea, our first step is to collaborate and define a project plan that aligns with your vision and needs.

1

Strategy

From breaking into new product categories to building licensed ranges and brand collaborations, or refining your existing range for maximum impact, I work with you to create a product strategy that aligns with your brand, fuels growth, and delivers results now and into the future

2

Creative Direction

The right creative vision, perfectly timed, can be transformative, making a brand memorable, desirable, and worth returning to. I blend strategy with creativity, using market trends, consumer insight, and brand objectives to craft a commercial yet distinctive vision that inspires others to bring their best ideas to life

3

Design

With a clear product strategy and creative direction in place, I hit the ground running—delivering design services from concept to completion. Drawing on deep expertise in materials, manufacturing, and packaging, I create smart, customer-focused solutions that meet brand objectives and stay within budget

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Kathryn is one of the best Creative Director’s I have ever worked with. She has a very commercial eye; she is focused, innovative, and not afraid to challenge the status quo

TESTIMONIALS

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MITUL PATEL
Head of Merchandising 
at Product Park

I had the pleasure of working with Kathryn during her time at Emma Bridgewater, where she played a pivotal role as our Head of Design. Her creativity, vision and leadership were instrumental in evolving the brand’s aesthetic while ensuring commercial success. She not only upheld the brand’s strong heritage in ceramics but also spearheaded the growth of key lifestyle product areas (+160%) broadening the brand’s appeal and market presence. Kathryn worked extremely closely with our Licensed Partners, growing Emma Bridgewater total market sales to over £60m.

Beyond her design expertise, Kathryn is an inspiring and supportive leader. She built and nurtured a talented design team, fostering a culture of creativity, collaboration, and innovation. Her ability to manage multiple projects, drive new product development, and push creative boundaries made her an invaluable asset.

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Contact Kathryn Giddy

GET IN TOUCH

+44 (0) 7812 057 320 

kathryn@kathryngiddy.com

or drop me a note here...

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© 2016 by Kathryn Giddy.

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